Site Meter Blog News Watch » Blog Archive » Yahoo’s holiday mood

Yahoo’s holiday mood

by Kamrul

Since last week Yahoo! is taking of my RSS inbox. Apparently Yahoo! is having a great week so far. They are in the holiday mood, acquire/shipping and making deals. Today they make announcement of partnering with 176 daily newspapers in US. The partnership deal would be to share content, advertising and technology. The first part of the deal is newspapers will use Yahoo! job to post their employment classified ads than move onto using HotJobs technology in their own online employment ads.

But the long-term goal of the alliance with Yahoo, is to be able to have the content of these newspapers tagged and optimized for searching and indexing by Yahoo. The agreement could also come at an opportune time for Yahoo, which is seeking to regain the confidence of investors and the luster it has lost with some marketers. The deal could also help position the company as a willing partner for traditional media companies, an effective counterpunch to a deal its archrival, Google, signed with 50 papers a few weeks ago, and could help it capture a larger portion of the fragmented local advertising market. As everyone knows Yahoo! is struggling in stock market.

Perhaps last week online karaoke and contest site Bix acquiring, this weeks this 176 newspapers deal are just a sign that Yahoo! is gearing up to overcome its troubles in coming year.

Simple chart:

  • Google deal 50 Newspaper-Yahoo 150
  • Google buy YouTube-Yahoo Bix
  • Now Yahoo or Goggle?

So what would be the next move for its rival Google?


Leave a Reply


About Blog News Watch

Blog News Watch is your source for all things bloggy - technical tips, "blogging 101" how-tos, open discussions on blogging and its place in Web 2.0, writing advice, and, yes, news and recent developments. If it's about blogs, it's at Blog News Watch.

Blog News Watch Author(s)

New Media, Web 2.0 Channel Posts

  • 10 Ways to Make Sure Your SEO Goes Out of Its Way for You
    If they want to have success, companies should do everything they can to ensure that their SEO firm doesn't provide lousy service. Here are 10 tips to keep in mind: 1. Be realistic. Don't waste your [...]
  • Podcasting Transcription
    A Guest Post from Tishia Lee of Tishia Saves Time: When I first started offering transcription services as part of my Virtual Assistant business, transcribing podcasts was not something I [...]
  • Don't Dabble - Make A Commitment
    If you want to get the best bang for your buck, plan on podcasting for the long haul. Podcasters who “test” things out with one or two podcasts and then give up may think that they've given [...]
  • A Question of Podcasting Frequency
    This follows up on yesterday's post about not dabbling in podcasting but rather to make a commitment. Podcasting on a schedule is important when building a community and an audience. Don’t have [...]
  • Do You Twitter About Your Podcast?
    Whenever I release a new episode of Work at Home Moms Talk Radio is pop the link up on my Twitter and invite my followers to come check it out. This has brought me several first time listeners which [...]
  • Looking for Podcast Outsourcing?
    I mentioned having my podcast audio's transcribed in my last post. In case you wonder - no, I do not transcribe them myself. (Shudder the thought - I did enough transcription to last a lifetime in [...]
  • Business Podcasting Benefit: Be An Industry Thought Leader
    I often ask people 'Why haven't you started your podcast yet?' and a common reply is 'I don't feel like I'm enough of an expert to cover the topic I'm interested in.' Enough of an expert? [...]
  • Business Podcasting Benefit: More Content
    Building a business on the web requires that you generate a lot of content. Content on your website draws traffic both through search engines (people searching for your content) and through links [...]
  • Business Podcasting Benefit: Deeper Relationships
    A website visitor is just a website visitor. You can't really say that you have a relationship with someone who has only visited your website can you? But when the web visitor subscribes to [...]
  • Business Podcasting Benefit: Increased Market Exposure
    When you consider how many millions of people are walking around with iPods and other Mp3 players you have to wonder, wouldn't it be awesome if they came looking for you? Well they do. Ipod [...]

Hot Off The Press

  • Tom Cruise on Love at First Sight
    In an interview with New York Times Style Magazine, Tom Cruise said it was love at first sight. “I knew I wanted to marry Kate when I met her.” Oh, how sweet and we all knew she [...]
  • 'Mayo Magazine' features two ASU law alumns
    Lindsay Evans (Class of 2008) and Brian Wilhelmi (Class of 2007), graduates of the Sandra Day O'Connor College of Law, were featured in an article in the Autumn 2008 edition of Mayo Magazine, [...]
  • Is A-Rod Already Cheating On Madonna?
    According to gossip site Perez Hilton Alex Rodriguez has been spending time with more than just Madonna. Since Madonna and Guy Ritchie filed for divorce A-Rod and the material girl have been [...]
  • Auburn Press Conference Transcript
    Quotes from Auburn press conference Thursday regarding Tommy Tuberville's resignation. [...]
  • Jen in Entertainment Weekly!
    First Vogue, then the Times . . . and this week, Jen is on the cover of Entertainment Weekly! On the cover and in the photographs, Jen poses with an adorable puppy - and she looks great as well! [...]
  • Obama's cabinet selections win praise from the right
    By Tom Eley 1st December 2008 Prominent voices from the political right have endorsed President-elect Barack Obama's cabinet picks, both for his economic and national security teams. On [...]
  • Kids TV on DVD: Frosty the Snowman/Frosty Returns
    The original Frosty the Snowman animated special first aired on CBS in 1969. It still repeats every year on television, but you can now get it on DVD, too. The DVD release of it I am [...]
  • Brad Pitt Larry King Live Transcript
    The wonderful Isa sent a link to the transcript of the Brad Pitt Larry King interview! Check it out! Larry King: We now welcome to "Larry King Live," from New Orleans, Brad Pitt, the [...]
  • G.I. Joe Movie Figs!
    Are you avoiding G.I. Joe live action movie based action figures because you're worried about spoilers? Too bad. What you see here is a figure three pack from the upcoming live action Joe [...]
  • Green Toys
    If you are a regular reader of my other blog (and you should be!) you will know I have been trying to live green and buy responsibly this Christmas season. PlanToys is one such company that I [...]