In It For the Money? Chris Garrett Has Tips
I don’t know the stats, but I’d be willing to be a goodly portion of the new blogs started each day come fully equipped with the hopes and dreams of their publishers for big bucks - or at least, a significant little bit of extra income. But monetizing a blog - the act of setting it up so it brings in the green - isn’t a clear-cut recipe for most of us. It’s a subject near and dear to my own heart, as I’m preparing to launch my own little slice of the American Blog Dream pie: a project called “Goddesses in Progress.” While I’m not shilling for that site over here (especially not on 451Press’s dime and bandwidth) I do think the process I’m undertaking there is highly relevant to this blog’s subject matter, and of significant interest to its readers.
So it was with great interest I noted this article from Chris Garrett - “10 Simple Steps To Directly Monetizing Blogs.” (We’ll give him a pass on the split infinitive.) Chris notes the difference between direct and indirect monetization - the former brings in money without “extra” steps, the latter builds revenue by generating interest and leads for some other revenue-generating activity. An example of an indirectly monetized blog: my practice blogs - SC Bankruptcy & Consumer Law and SC Employment Law. A directly monetized site - this one, with its ad placements.
Over the next few months, I hope to write a bit more about my experiences with “Goddesses” and setting it up both as a creative venture and as a revenue maker.

May 11th, 2007 at 4:43 am
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